My Creative Journey
2017
Gungahlin College
Architecture, Kingston Design
This Kingston Foreshore Gallery and Cafe was designed in response to a client brief for our class in 2017.
My inspiration for this structure was greatly inspired by smooth curves of the surrounding area in Kingston Foreshore, as well as the intention to make it work in unison along with the surrounding greenery. It is functional and a unique statement for Kingston and a creative space that will be used.
2020
University of Canberra
Climate Change Brochure
This digital brochure was design in inDesign and was a response to a brief.
We explored layout and learnt the basics of inDesign and the various techniques to capture the eye of an audience.
(see below, slider gallery)
2021
University of Canberra
Creating a Website using HTML & CSS
This website was created using HTML and CSS in response to a brief in a introduction to interactive design class at UC.
My inspiration for this website was to appear vintage and effortless in layout.
2022
University of Canberra
Aeroplane Jelly
This print ad was a response to a brief by Aeroplane Jelly.
The team focused on rebranding Aeroplane Jelly as a healthy summer treat and as a go-to summer activity to do for 'mum and bub'.
This was displayed through an interactive two-page spread magazine print ad, where the children can also create a paper aeroplane. This allows for a fun, creative ad where the message will more likely be remembered by the target audience,
2022
University of Canberra
Redefining Coonamble
This social media ad was a response to a brief.
The team focused on redefining small town Coonamble.
This was displayed through a series of social media ads, focusing on the big idea of a 'fresh start'.
2022
The Canberra Burns Club
Centenary Campaign
This campaign is a group project in response to the brief for the Canberra Burns Club (CBC) for the 100th Centenary Celebration. They want to bring awareness to their intramural initiatives, as well as increase memberships from the younger demographic (Gen-Z).
As the lead designer, I helped bring the creative thinking to life and implement a strategy that is cohesive to the big idea of "celebrate quality time".
Our solution to the problem was to highlight the intramural groups by incorporating the many activities that people can enjoy at the CBC. Another way we did this was by creating a social media competition where the audience will respond to a weekly prompt. This will link the daily lives of the consumers to the initiatives available at the CBC. Doing this will imbed the CBC intramural groups and their offerings to the target audience and meet the identified objectives.
Please click the button above to read the campaign pitch,
